Tag: Hallmark Cooperative

Hallmark Farm Christmas Tree Makes a Return, Provides a Bright Spot in the Time of COVID

Few things are as they normally are this year. The pandemic has changed schedules and turned normally large events into socially distanced gatherings.

But Tuesday night brought back an iconic image of the season in north Jefferson County and, in the minds of many, a return to a sense of normal.

The Jefferson County Commission and the Hallmark Cooperative brought back the iconic Christmas tree that had been on the lake of the Hallmark farm for years. About three dozen people were masked up and bundled up to be present for the first time the lights of the restored tree were turned on.

The tree is no longer on the lake, as it was for many years. Instead, its reflected white lights glisten on the nearby water. Read more.

Hallmark Cooperative Takes Control of Iconic Property in Warrior, Plans Development

Warrior Mayor Johnny Ragland is like a child looking forward to Christmas as he envisions Warrior’s Hallmark Farms development coming to fruition.

Considering the floating Christmas tree and decorated barn with which passersby had become familiar, that is understandable.

“Myself, I would love to have it next month,” Ragland said. “Two businesses over here. Five over here. But it takes time.”

Members of the Hallmark Cooperative announced today that it has officially taken control of the property just off Interstate 65 and nearly surrounded by Locust Fork, one of three major tributaries of the Black Warrior River.

Along with revealing the logo for the cooperative, which features the iconic barn on the property, cooperative members talked about what is to come to the area in north Jefferson County.

“We can bring as much as 720 jobs to just this property,” said Jefferson County Commissioner Steve Ammons, who is president of the cooperative. “That is a huge influx of daytime folks.” Read more.